A 19-year-old woman is suing the makers of a dating app, alleging they took a video she posted online, repurposed it without her consent into an advertisement for the app, then used geofencing to target that ad to people in her area.
According to the lawsuit filed Apr. 28 in Tennessee and an interview with her lawyer, the company allegedly used geotargeting to serve the ads on platforms like Snapchat to users near her, including men in her own dormitory.
The allegations, if proven, offer another example of how modern technology has made it easier than ever today for bad actors to imitate, objectify, profit off and harass individuals, often women. Recent laws like the Take It Down Act have focused particularly on the use of AI to create sexualized imagery of their victims. In this case, the lawsuit alleges that Meete used not AI, but simple video editing, a voiceover and geofencing to create the same kind of deception.
On the day of her high school graduation, Kaelyn Lunglhofer posted a brief video to TikTok, wearing an orange outfit and saying a few words to her followers over background music. She went on to attend the University of Tennessee in the fall, where she began building a following as a TikTok influencer.
The complaint alleges that the makers behind the dating app Meete took that video without Lunglhofer’s consent, overlayed it with graphics advertising the app, and added a voiceover to make it appear she was saying “Are you looking for a friend with benefits? This app shows you women around you who are looking for some fun. You can video chat with them.”
Abe Pafford, Lunglhofer’s attorney, told CyberScoop that his client had no idea Meete was using her likeness until a male student in her dormitory told her he had repeatedly seen her in ads for the app on his Snapchat shortly after the two had met.
Pafford called it “implausible” that this was a coincidence, pointing to Meete’s premise of connecting users with nearby women and the precision of geofencing technology. Before filing the case, Pafford’s law firm hired an investigative firm to gather additional evidence.
“I think the idea is they want[ed] viewers of these advertisements – and candidly this is pretty clearly targeted at male viewers – to have their eye caught by someone they may know or recognize or think they may have seen around, and that’s part of what makes it so disturbing,” he said.
Pafford said he believes Lunglhofer is far from the only person whose image Meete has misappropriated, and that most victims likely have no idea it’s happening. Lunglhofer herself only had evidence because the student who told her had saved recordings and screenshots of the ads featuring her video.
“The bottom line is we think there are likely others that have been victimized in a similar way, but finding out who they are and landing on tangible proof of that can be challenging,” he said.
After this story was published, Snap told CyberScoop it is investigating.
“Snap’s advertising policies require that advertisers have all necessary rights to the content in their ads, including the rights to any individuals featured,” Snap spokesperson Ahrim Nam said in an email. “Using someone’s likeness without their consent is a violation of our policies. Upon learning of these allegations, we are actively reviewing the matter and will take appropriate action.”
The lawsuit cites alleged violation of multiple federal and state laws, including the Lanham Act, the primary U.S. law governing trademark rights. The suit also alleges violations of Tennessee state law under the ELVIS Act, which prevents the unauthorized use of image or likeness for artists and musicians, and Tennessee common laws for defamation and right of publicity.
Lunglhofer is seeking $750,000 in punitive damages, as well as any revenue tied to the ads featuring her likeness. Pafford said that the advertisements damaged her online brand and reputation while also putting her at risk of harassment or falsely implying she was endorsing a local dating service and was open to casual hookups.
“It’s really kind of grotesque and it’s also kind of dangerous,” he said. “Someone may not be aware that this is happening and they’re targeted in this way, but you can put people at risk in ways that are really troubling if you stop to think about it.”
The suit names Quantum Communications Development Unlimited, based in the Virgin Islands, as well as Chinese companies Starpool Data Limited and Guangzhou Yuedong Interconnection Technology, as defendants. A judge has ordered representatives from all three to appear for depositions in the United States.
Quantum Communications Development Unlimited has a sparse internet footprint: their website consists of a single page with a message written in broken English and an email address that no longer appears to work. Efforts by CyberScoop to reach the company and other defendants for comment were not successful. The company is listed as Meete’s publisher on Apple’s App Store, where it describes the app as “a space where you can be yourself and meet people” and promises “safety and respect first” — adding that “Meete provides a secure environment where your privacy and safety are our top concerns.”
The description also claims the app adheres to Apple’s safety standards, citing a “Zero-Tolerance Policy regarding objectionable content and abusive behavior.” Listed safeguards include “24/7” manual reviews by moderation teams, instant reporting and blocking of other users, and AI filtering “to detect and prevent harassment before it happens.”
On Meete’s Google Play Store page, user reviews accuse the app of failing to match them to nearby users and being largely populated by bots posing as women to sell in-app currency.
Pafford acknowledged that the defendants being based overseas complicates efforts to hold them accountable under U.S. law, but argued that Meete is clearly designed to operate in the United States. The companies behind the app have filed U.S. patents and trademarks, for their business, and distribute their app through the Apple and Google Play Stores while advertising on major U.S. social media platforms like Snapchat.
Apple and Google did not respond to a request for comment.
High Court Reporters report: TikTok’s challenge to the Data Protection Commission’s (DPC) finding that the social media giant breached privacy laws in transferring European users’ personal data to China has opened before the High Court. In April 2025, following a lengthy investigation, the DPC concluded that TikTok breached the EU’s General Data Protection Regulation (GDPR)...
Last month, KrebsOnSecurity tracked the sudden emergence of hundreds of polished online gaming and wagering websites that lure people with free credits and eventually abscond with any cryptocurrency funds deposited by players. We’ve since learned that these scam gambling sites have proliferated thanks to a new Russian affiliate program called “Gambler Panel” that bills itself as a “soulless project that is made for profit.”
A machine-translated version of Gambler Panel’s affiliate website.
The scam begins with deceptive ads posted on social media that claim the wagering sites are working in partnership with popular athletes or social media personalities. The ads invariably state that by using a supplied “promo code,” interested players can claim a $2,500 credit on the advertised gaming website.
The gaming sites ask visitors to create a free account to claim their $2,500 credit, which they can use to play any number of extremely polished video games that ask users to bet on each action. However, when users try to cash out any “winnings” the gaming site will reject the request and prompt the user to make a “verification deposit” of cryptocurrency — typically around $100 — before any money can be distributed.
Those who deposit cryptocurrency funds are soon pressed into more wagering and making additional deposits. And — shocker alert — all players eventually lose everything they’ve invested in the platform.
The number of scam gambling or “scambling” sites has skyrocketed in the past month, and now we know why: The sites all pull their gaming content and detailed strategies for fleecing players straight from the playbook created by Gambler Panel, a Russian-language affiliate program that promises affiliates up to 70 percent of the profits.
Gambler Panel’s website gambler-panel[.]com links to a helpful wiki that explains the scam from cradle to grave, offering affiliates advice on how best to entice visitors, keep them gambling, and extract maximum profits from each victim.
“We have a completely self-written from scratch FAKE CASINO engine that has no competitors,” Gambler Panel’s wiki enthuses. “Carefully thought-out casino design in every pixel, a lot of audits, surveys of real people and test traffic floods were conducted, which allowed us to create something that has no doubts about the legitimacy and trustworthiness even for an inveterate gambling addict with many years of experience.”
Gambler Panel explains that the one and only goal of affiliates is to drive traffic to these scambling sites by any and all means possible.
A machine-translated portion of Gambler Panel’s singular instruction for affiliates: Drive traffic to these scambling sites by any means available.
“Unlike white gambling affiliates, we accept absolutely any type of traffic, regardless of origin, the only limitation is the CIS countries,” the wiki continued, referring to a common prohibition against scamming people in Russia and former Soviet republics in the Commonwealth of Independent States.
The program’s website claims it has more than 20,000 affiliates, who earn a minimum of $10 for each verification deposit. Interested new affiliates must first get approval from the group’s Telegram channel, which currently has around 2,500 active users.
The Gambler Panel channel is replete with images of affiliate panels showing the daily revenue of top affiliates, scantily-clad young women promoting the Gambler logo, and fast cars that top affiliates claimed they bought with their earnings.
A machine-translated version of the wiki for the affiliate program Gambler Panel.
The apparent popularity of this scambling niche is a consequence of the program’s ease of use and detailed instructions for successfully reproducing virtually every facet of the scam. Indeed, much of the tutorial focuses on advice and ready-made templates to help even novice affiliates drive traffic via social media websites, particularly on Instagram and TikTok.
Gambler Panel also walks affiliates through a range of possible responses to questions from users who are trying to withdraw funds from the platform. This section, titled “Rules for working in Live chat,” urges scammers to respond quickly to user requests (1-7 minutes), and includes numerous strategies for keeping the conversation professional and the user on the platform as long as possible.
A machine-translated version of the Gambler Panel’s instructions on managing chat support conversations with users.
The connection between Gambler Panel and the explosion in the number of scambling websites was made by a 17-year-old developer who operates multiple Discord servers that have been flooded lately with misleading ads for these sites.
The researcher, who asked to be identified only by the nickname “Thereallo,” said Gambler Panel has built a scalable business product for other criminals.
“The wiki is kinda like a ‘how to scam 101’ for criminals written with the clarity you would expect from a legitimate company,” Thereallo said. “It’s clean, has step by step guides, and treats their scam platform like a real product. You could swap out the content, and it could be any documentation for startups.”
“They’ve minimized their own risk — spreading the links on Discord / Facebook / YT Shorts, etc. — and outsourced it to a hungry affiliate network, just like a franchise,” Thereallo wrote in response to questions.
“A centralized platform that can serve over 1,200 domains with a shared user base, IP tracking, and a custom API is not at all a trivial thing to build,” Thereallo said. “It’s a scalable system designed to be a resilient foundation for thousands of disposable scam sites.”
The security firm Silent Push has compiled a list of the latest domains associated with the Gambler Panel, available here (.csv).
Derek Banks // I recently heard something on the news that caught my attention. I suppose that isn’t abnormal these days, but this in particular was the first time I […]
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